Plug2Data

🇸🇪E-commerce platform market share in Sweden

Across 55,702 tracked online stores in Sweden, Shopify leads with 46.8% , ahead of WooCommerce (41.6%).

Platform share — Sweden

55,702 live stores · June 2026
Shopify
46.8% · 26,088
WooCommerce
41.6% · 23,173
Wix
6.9% · 3,843
Squarespace
1.6% · 911
Magento / Adobe
1.5% · 836
PrestaShop
1.3% · 724
BigCommerce
0.1% · 70
Shopware
0.1% · 53
VTEX
0.0% · 4

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E-commerce platforms in Sweden — FAQ

Which e-commerce platform is most popular in Sweden?+

Shopify leads e-commerce in Sweden with 46.8% of tracked online stores (26,088 stores), ahead of WooCommerce (41.6%).

Is Shopify or WooCommerce bigger in Sweden?+

Shopify is bigger in Sweden: 26,088 stores (46.8%) vs WooCommerce's 23,173 (41.6%).

Do merchants in Sweden use local e-commerce platforms?+

Sweden's e-commerce runs mostly on global platforms — Shopify, WooCommerce and Wix. Local carts stay marginal.

How many online stores are tracked in Sweden?+

Plug2Data tracks 55,702 active online stores in Sweden across the major e-commerce platforms (snapshot June 2026).

Need the actual stores behind these numbers?

Plug2Data lets you filter 55,702+ Swedenstores by platform, revenue, tech stack & carriers — then get the decision-maker contacts.

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Source: Plug2Data's live store inventory — active stores per platform in Sweden, June 2026. Marketplaces (Amazon, Noon, eBay) excluded.