Plug2Data

🇧🇷E-commerce platform market share in Brazil

Across 304,843 tracked online stores in Brazil, Tiendanube / Nuvemshop leads with 43.5% , ahead of WooCommerce (29.1%).

Platform share — Brazil

304,843 live stores · June 2026
Tiendanube / Nuvemshop
43.5% · 132,498
WooCommerce
29.1% · 88,559
Wix
14.2% · 43,191
Shopify
10.9% · 33,244
Magento / Adobe
1.1% · 3,375
VTEX
0.9% · 2,879
PrestaShop
0.3% · 826
Squarespace
0.1% · 220
BigCommerce
0.0% · 48
Shopware
0.0% · 3

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Source: Plug2Data's live store inventory — active stores per platform in Brazil, June 2026. Marketplaces (Amazon, Noon, eBay) excluded.