The ZoomInfo alternative for e-commerce
ZoomInfo is a powerful but expensive, annual-contract platform built for generic B2B. Plug2Data is the e-commerce-native alternative: target Shopify, WooCommerce & Magento stores by revenue, tech stack and Trustpilot, then get the founder & CMO contacts — month-to-month, self-serve, and you only pay for the contacts we find.
| Plug2Data | ZoomInfo | |
|---|---|---|
| Focus | E-commerce / DTC stores | Generic B2B |
| Pricing | From $650/mo, no annual lock-in | ~$15k–40k / year, annual contract |
| Contracts | Month-to-month, cancel anytime | Annual, sales-gated |
| E-commerce filters | Platform, revenue, tech stack, apps, carriers, Trustpilot | Limited |
| Decision-maker contacts | Verified email + phone, pay-per-found | Credit packs |
| Data freshness | Refreshed continuously, with ▲/▼ change indicators | Varies |
| Self-serve | Yes — sign up & build a list in minutes | Demo / sales required |
Try the e-commerce-native alternative.
Build a list of stores, enrich the decision-makers, pay only for what we find. No annual contract.
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