Plug2Data

🇩🇰E-commerce platform market share in Denmark

Across 49,053 tracked online stores in Denmark, WooCommerce leads with 49.7% , ahead of Shopify (40.9%).

Platform share — Denmark

49,053 live stores · June 2026
WooCommerce
49.7% · 24,391
Shopify
40.9% · 20,069
Wix
3.8% · 1,886
Magento / Adobe
1.9% · 908
Squarespace
1.7% · 840
PrestaShop
1.7% · 830
Shopware
0.2% · 90
BigCommerce
0.1% · 35
VTEX
0.0% · 3
Tiendanube / Nuvemshop
0.0% · 1

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E-commerce platforms in Denmark — FAQ

Which e-commerce platform is most popular in Denmark?+

WooCommerce leads e-commerce in Denmark with 49.7% of tracked online stores (24,391 stores), ahead of Shopify (40.9%).

Is Shopify or WooCommerce bigger in Denmark?+

WooCommerce is bigger in Denmark: 24,391 stores (49.7%) vs Shopify's 20,069 (40.9%).

Do merchants in Denmark use local e-commerce platforms?+

Denmark's e-commerce runs mostly on global platforms — WooCommerce, Shopify and Wix. Local carts stay marginal.

How many online stores are tracked in Denmark?+

Plug2Data tracks 49,053 active online stores in Denmark across the major e-commerce platforms (snapshot June 2026).

Need the actual stores behind these numbers?

Plug2Data lets you filter 49,053+ Denmarkstores by platform, revenue, tech stack & carriers — then get the decision-maker contacts.

Build a Denmark store list →

Source: Plug2Data's live store inventory — active stores per platform in Denmark, June 2026. Marketplaces (Amazon, Noon, eBay) excluded.