Plug2Data

🇦🇹E-commerce platform market share in Austria

Across 40,749 tracked online stores in Austria, WooCommerce leads with 45.6% , ahead of Shopify (33.4%). Notably, the local platform Shopware holds 2.9% here.

Platform share — Austria

40,749 live stores · June 2026
WooCommerce
45.6% · 18,590
Shopify
33.4% · 13,590
Wix
13.0% · 5,297
Shopware
2.9% · 1,165
Magento / Adobe
2.7% · 1,118
PrestaShop
1.4% · 554
Squarespace
1.0% · 414
BigCommerce
0.0% · 15
VTEX
0.0% · 6

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Source: Plug2Data's live store inventory — active stores per platform in Austria, June 2026. Marketplaces (Amazon, Noon, eBay) excluded.